
The creepy old Haunted House tour. It’s a classic Halloween tradition. But during a global pandemic, you can’t have people jumping scaring you in the face. So since Zillow is the place that gives millions of people a virtual house experience, it stands to reason that during this freaky time Zillow could offer a virtual haunted house experience. And we saw this as a perfect opportunity to impart a bit of news about one of our emerging new products – Zillow 3D Home Tours with Floor Plans. We created a terrifying listing for a spooky haunted house… and embedded a possessed video promoting Zillow 3D Home tours. It was fun-scary for a world that’s scary-scary.
Experience the Haunt of Edith Thistle by clicking the listing above and/or watching the video below
No good horror tale is truly worthy without a good dose of suspense. To build the tension a few days before Halloween and the launch of the listing, we leaked two terrifying teasers.
Click to watch the terrifying social teasers